Channel Referral Programs Market Procurement Intelligence Report

Marketing market around the world is undergoing rapid transitions that have a massive potential to influence the way companies strategize for Channel Referral Programs procurement and the cost they have to incur. Buyers are moving towards longer contract durations and strategic partnerships with suppliers to benefit from value-based discounts, integrated services, low renewal cost and lesser expenses on contracting activities.

Price rise in certain essential assets and supplies required to deliver Channel Referral Programs is making a significant addition to the supplier's overall expenditure. This could have an inflationary impact on buyer's procurement expenditure in the Channel Referral Programs market.

Rising cost of workforce possessing core skill sets is expected to offset some of the cost savings that suppliers are expecting through implementation of lean and technology-based operations.

Channel Referral Programs procurement best practices are moving towards a level of sophistication which is typically seen in traditional procurement categories. Category managers now have an attractive opportunity to adapt the best practices seen within this category as well as those being leveraged in other non-related categories. This report summarizes the best practices picked from across multiple categories that could work well for category managers involved with Channel Referral Programs procurement strategy.

For example, It is customary for service provider to charge buyers on a project basis. The project costs are often based on payroll costs incurred by service providers on the various levels of personnel involved in the project. In a bid to derive higher profits, service providers may allocate more senior staff than required. Therefore, buyers must scrutinize the staffing needs of the project and limit the presence of senior staff to not more than 30% of the total allocated staff. This, in turn, providers buyers' advantages such as enhanced cost savings, streamlined execution, and faster delivery time.

Buyers must ensure that service providers cater to their requirements by implementing centralization of content to maintain the project objective.

Buyers should ensure that service providers use digital asset management tools for storing and retrieval of digital assets such as photographs, video graphs, music, animation content. Buyers can use these tools to increase their brands consistency and optimize their workflow.

Channel Referral Programs procurement managers also need to proactively identify and mitigate potential risks that can arise in the supply chain or contracts for Channel Referral Programs procurement. Some examples include: